baconbits (!empty($user->lang['WROTE'])) ? $user->lang['WROTE'] : ucwords(strtolower(str_replace('_', ' ', 'WROTE'))):
The point to this one back when it was first discovered was that you could buy the horse. Cast the buff then sell the horse back for what you paid. You then had 40% run speed for the next 24 hours for free.
Ah, well that makes more sense, ty for explanation.